PPC IS ME

PPC marketing blog

Hi! My name is Erez Zundy and I want to share with you the fact that I have no idea what to write here about myself yet. What I do know is that I will post here anything I know about PPC. I have 3 years of experience in PPC marketing, both as an affiliate and as a PPC manager for other unique clients. In this blog I will discuss many espects of the PPC for both affiliates and PPC managers. I will tag my posts by either "affiliates" or "PPC managers", depends on the topic, so keep an eye on that. Ohh yeah, you should also follow me on twitter: twitter.com/erez_z .

Nov
26

PPC news - 11/26/09

Posted under PPC news by Erez Zundy

This post has no specific subject, but I just wanted to share some things with you.

Recent blog posts and news:

New search ads formats - Google published a post where it’s describing all the AdWords text (not just text) ads you might come a cross. If you’re into PPC, you got to know it all.

Popular PPC pitfalls - Great post by Melissa Mackey. She describes some of the common PPC pitfalls one should be aware of. This one is mostly for the beginners out there.

Products extensions for AdWords ads available to all US advertisers - Mostly for the PPC managers, affiliates will probably won’t care.

Misinformation in affiliate marketing - Affiliates, don’t listen to everything you hear on blogs and forums. You can listen to what this post is saying though.

New feature of site links in AdWords text ads - Great new feature from AdWords lets you add more links to you PPC ad. Note though, that 99% of the times, you will see these extra links only on your brand name.

There’s a new editor for Yahoo search marketing - Finally! I personally didn’t get the chance to use it. Let me know how it works out for you.

Google campaign insights - Another feature by made by Google to make you spend more more money on the content network help you understand your content network campaign better.

On another note, I get a lot of traffic from people looking for information on the change Google is making on their advertising fundamentals exam. I am still gathering information on this myself and will post my findings here soon.

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